A new kind of materials company

FFF logoWe’re FORMFORMFORM, a small but perfectly formed team of inventors, material scientists, designers, video makers, business and production people based in Hackney in East London. sugru is our first product, and we're growing quickly!

We’re on a mission to help the world get fixing and customising again. It’s not about ‘making do’ though – it’s much more than that. It’s about taking control and repairing, modifying and evolving the products we own so that they work longer, harder and better for us. Sure, it’s economical and sustainable, but most of all, it just makes sense.

Our vision for sugru is big. Our goal is to grow it into one of the most awesome and meaningful household products in the world.

It’s early days, but we think that some day a lot of people all over the world won’t know what they did without it. We’re also beginning to explore commercial and industrial uses for our platform technology, Formerol.

Read the sugru story

About Formerol, our material technology

Formerol, our patented formable silicone technology is unique in its combination of hand formability, adhesive properties and flexibility when cured. For specific industrial applications, it can be customised - hardness, density, resistivity and adhesive properties can be adjusted according to requirements.

This platform technology has thousands of uses in the engineering, medical, sport, tool, electronics and telecommunications industries. We are incredibly excited to announce the first commercial product designed around our technology - the Evolution Handle by Leon Paul London, official sponsors and equipment suppliers to the UK and USA Olympic fencing teams.

Industrial and commercial enquiries should be directed to [email protected]

Investors

FormFormForm Ltd and sugru, Inc. are backed by an international group of investors including NESTA and Lacomp Investments.

The sugru team

We’re looking for awesome new people to join our team. If you’re talented, keen, hardworking and you love sugru, we’d really like to hear from you.