[sugru dads] There's method in the Dadness

We make lots of films about awesome fixes, and we've been wanting to make more films about you, the awesome people behind the fixes, for ages. With Dad's Day as the perfect excuse, we jumped on a plane to go meet some sugru Dads! There's a spirit to how these guys think that we absolutely love - fixing and improving things can be much more than simply a practical solution - the film reveals a mindset, an attitude, an approach to life.